
Finding a trustworthy local professional — a plumber, a tutor, a cleaner — is still a frustrating experience in most markets. Users rely on word of mouth or unverified directories. Providers have no reliable way to build a digital presence or manage bookings. Servinn came to Matrix Media with a clear ambition: fix this, at scale, on mobile.
The market was flooded with unverified listings. Users had no way to validate credentials, reviews, or reliability before booking. A single bad experience destroys retention.
Managing real-time bookings, live communication, multi-provider scheduling, and payments across categories — all within a single mobile app — required an architecture designed for complexity from Day 1, not bolted on later.
Handling payments and personal data in a two-sided marketplace creates compounding security obligations. One vulnerability affects both sides of the platform simultaneously.
We ran this engagement across five structured phases — from discovery to post-launch optimisation. Here's what each phase delivered.
We ran a 2-week discovery sprint with the Servinn founders — mapping user journeys for both consumers and service providers, auditing competitor products, and defining the full feature set for Version 1. The output: a validated product roadmap and technical architecture blueprint before a line of code was written.
SOur design team built full UX wireframes and an interactive prototype across both user flows — consumer booking and provider management. The prototype was tested with [X] real users before development began, identifying [X] UX changes that would have required expensive rework post-build.
We built a recommendation engine that matches users to providers based on location, availability, service category, verified rating, and historical booking behaviour. The result: [X]% of users find a match within [X] seconds of opening the app.
WebSocket-based messaging enables live communication between users and providers. Firebase Cloud Messaging handles push notifications for booking confirmations, status updates, and reminders. The architecture was load-tested to [X] concurrent sessions before launch.
A multi-step provider verification system — document upload, credential check, video verification — ensures only qualified professionals reach users. End-to-end encryption, 2FA, and a unified payment gateway API supporting multiple payment methods and local preferences were built to enterprise security standards from the ground up.
These are the numbers that matter — not the features we shipped, but the outcomes the platform delivered.
User retention rate at 90 days post-launch
Average app store rating (iOS + Android combined)
Average time to find and match a verified provider
Successful payment transaction rate
Security incidents since launch
Month-on-month provider sign-up growth in the first quarter
Whether you're at idea stage or ready to rebuild — we'll map the right product architecture for your market in a free strategy session.